Table 7.

Latent classes, conventional breeding sample: means of demographic variables and ANOVA comparisons across groups

MeanAnalysis of variance comparison
P-value
VariableGroup 1Group 2Group 3Group 4Group 1 vs. 2Group 1 vs. 3Group 1 vs. 4Group 2 vs. 3Group 2 vs. 4Group 3 vs. 4
Number of respondents in each group299640313171
Share of respondents in each group (per cent)21452211
Sociodemographic variables (group-specific fraction of respondents in each category)
 Male0.55
(0.50)
0.45
(0.50)
0.26
(0.44)
0.24
(0.43)
0.000.000.000.000.000.77
 Millennial born after 19810.66
(0.48)
0.64
(0.48)
0.26
(0.44)
0.27
(0.44)
0.500.000.000.000.000.80
 Income |$\ge {\rm{\ }}$|⁠$99,922/year0.40
(0.49)
0.47
(0.50)
0.49
(0.50)
0.40
(0.49)
0.040.020.920.590.100.06
 White0.81
(0.39)
0.69
(0.46)
0.84
(0.37)
0.83
(0.37)
0.000.330.530.000.000.87
 Education |$\ge $| bachelor's degree0.62
(0.49)
0.58
(0.49)
0.62
(0.48)
0.48
(0.50)
0.210.910.000.180.030.00
 Family size |$\ge 3$|0.51
(0.50)
0.57
(0.50)
0.55
(0.50)
0.54
(0.50)
0.100.270.520.710.580.81
 Number of children under 18 |$\ge 1$|0.61
(0.49)
0.57
(0.49)
0.61
(0.49)
0.59
(0.49)
0.280.930.690.350.710.74
 Frequency of consumption |$\ge $| once/week0.37
(0.48)
0.41
(0.49)
0.20
(0.40)
0.19
(0.40)
0.230.000.000.000.000.95
Respondents’ ratings for the most trusted sources of information (1 = strongly do not trust, 5 = strongly trust)
 Scientific groupsa4.15
(0.72)
3.75
(0.85)
3.97
(0.71)
3.70
(0.80)
0.000.000.000.000.460.00
 Producer-oriented groupsb3.99
(0.73)
3.67
(0.78)
3.64
(0.71)
3.52
(0.74)
0.000.000.000.510.020.10
 Universities4.06
(0.90)
3.68
(1.06)
3.69
(0.88)
3.38
(0.91)
0.000.000.000.880.000.00
 Governmentc3.89
(0.85)
3.47
(0.95)
3.39
(0.85)
3.33
(0.83)
0.000.000.000.220.090.48
 Consumer-oriented groupsd3.88
(0.82)
3.45
(0.95)
3.34
(0.76)
3.16
(0.83)
0.000.000.000.080.000.04
 Social media, media, friends, and family memberse3.74
(0.88)
3.37
(0.90)
2.94
(0.72)
2.98
(0.73)
0.000.000.000.000.000.68
Respondents’ ratings for the level of knowledge about breeding technologies (1 = completely uninformed, 5 = completely informed)
 Knowledge of genetic engineering3.66
(1.23)
3.44
(1.18)
2.75
(1.18)
2.73
(1.28)
0.010.000.000.000.000.82
 Knowledge of CRISPR3.38
(1.30)
3.24
(1.19)
2.50
(1.14)
2.47
(1.20)
0.100.000.000.000.000.82
Respondents’ ratings on the perception of breeding technologies (1 = highly risky to eat, highly unnatural, completely unethical, 5 = totally safe to eat, completely natural, completely ethical)
 CRISPR is safe3.51
(1.16)
3.38
(1.09)
3.16
(1.08)
2.98
(1.04)
0.080.000.000.010.000.08
 Genetic engineering is safe3.32
(1.29)
3.37
(1.19)
3.05
(1.20)
2.83
(1.22)
0.560.000.000.000.000.06
 CRISPR is natural3.18
(1.34)
3.09
(1.25)
2.38
(1.04)
2.45
(1.01)
0.310.000.000.000.000.58
 Genetic engineering is natural2.94
(1.34)
3.06
(1.32)
2.23
(1.10)
2.23
(1.10)
0.180.000.000.000.000.98
 CRISPR is ethical and morally acceptable3.44
(1.24)
3.36
(1.20)
3.03
(1.09)
2.91
(1.09)
0.300.000.000.000.000.30
 Genetic engineering is ethical and morally acceptable3.16
(1.34)
3.30
(1.26)
2.85
(1.23)
2.77
(1.26)
0.110.000.000.000.000.51
MeanAnalysis of variance comparison
P-value
VariableGroup 1Group 2Group 3Group 4Group 1 vs. 2Group 1 vs. 3Group 1 vs. 4Group 2 vs. 3Group 2 vs. 4Group 3 vs. 4
Number of respondents in each group299640313171
Share of respondents in each group (per cent)21452211
Sociodemographic variables (group-specific fraction of respondents in each category)
 Male0.55
(0.50)
0.45
(0.50)
0.26
(0.44)
0.24
(0.43)
0.000.000.000.000.000.77
 Millennial born after 19810.66
(0.48)
0.64
(0.48)
0.26
(0.44)
0.27
(0.44)
0.500.000.000.000.000.80
 Income |$\ge {\rm{\ }}$|⁠$99,922/year0.40
(0.49)
0.47
(0.50)
0.49
(0.50)
0.40
(0.49)
0.040.020.920.590.100.06
 White0.81
(0.39)
0.69
(0.46)
0.84
(0.37)
0.83
(0.37)
0.000.330.530.000.000.87
 Education |$\ge $| bachelor's degree0.62
(0.49)
0.58
(0.49)
0.62
(0.48)
0.48
(0.50)
0.210.910.000.180.030.00
 Family size |$\ge 3$|0.51
(0.50)
0.57
(0.50)
0.55
(0.50)
0.54
(0.50)
0.100.270.520.710.580.81
 Number of children under 18 |$\ge 1$|0.61
(0.49)
0.57
(0.49)
0.61
(0.49)
0.59
(0.49)
0.280.930.690.350.710.74
 Frequency of consumption |$\ge $| once/week0.37
(0.48)
0.41
(0.49)
0.20
(0.40)
0.19
(0.40)
0.230.000.000.000.000.95
Respondents’ ratings for the most trusted sources of information (1 = strongly do not trust, 5 = strongly trust)
 Scientific groupsa4.15
(0.72)
3.75
(0.85)
3.97
(0.71)
3.70
(0.80)
0.000.000.000.000.460.00
 Producer-oriented groupsb3.99
(0.73)
3.67
(0.78)
3.64
(0.71)
3.52
(0.74)
0.000.000.000.510.020.10
 Universities4.06
(0.90)
3.68
(1.06)
3.69
(0.88)
3.38
(0.91)
0.000.000.000.880.000.00
 Governmentc3.89
(0.85)
3.47
(0.95)
3.39
(0.85)
3.33
(0.83)
0.000.000.000.220.090.48
 Consumer-oriented groupsd3.88
(0.82)
3.45
(0.95)
3.34
(0.76)
3.16
(0.83)
0.000.000.000.080.000.04
 Social media, media, friends, and family memberse3.74
(0.88)
3.37
(0.90)
2.94
(0.72)
2.98
(0.73)
0.000.000.000.000.000.68
Respondents’ ratings for the level of knowledge about breeding technologies (1 = completely uninformed, 5 = completely informed)
 Knowledge of genetic engineering3.66
(1.23)
3.44
(1.18)
2.75
(1.18)
2.73
(1.28)
0.010.000.000.000.000.82
 Knowledge of CRISPR3.38
(1.30)
3.24
(1.19)
2.50
(1.14)
2.47
(1.20)
0.100.000.000.000.000.82
Respondents’ ratings on the perception of breeding technologies (1 = highly risky to eat, highly unnatural, completely unethical, 5 = totally safe to eat, completely natural, completely ethical)
 CRISPR is safe3.51
(1.16)
3.38
(1.09)
3.16
(1.08)
2.98
(1.04)
0.080.000.000.010.000.08
 Genetic engineering is safe3.32
(1.29)
3.37
(1.19)
3.05
(1.20)
2.83
(1.22)
0.560.000.000.000.000.06
 CRISPR is natural3.18
(1.34)
3.09
(1.25)
2.38
(1.04)
2.45
(1.01)
0.310.000.000.000.000.58
 Genetic engineering is natural2.94
(1.34)
3.06
(1.32)
2.23
(1.10)
2.23
(1.10)
0.180.000.000.000.000.98
 CRISPR is ethical and morally acceptable3.44
(1.24)
3.36
(1.20)
3.03
(1.09)
2.91
(1.09)
0.300.000.000.000.000.30
 Genetic engineering is ethical and morally acceptable3.16
(1.34)
3.30
(1.26)
2.85
(1.23)
2.77
(1.26)
0.110.000.000.000.000.51
a

Scientific groups include medical professionals (e.g. your primary physician), scientific associations (e.g. American Association for the Advancement of Science), and scientific journals (e.g. Nature, Science).

b

Producer-oriented groups include individual farmers, farmer's organizations (e.g. California Table Grape Commission), food manufacturers (e.g. Nestle, General Mills), and food retailers (e.g. Walmart, Safeway).

c

Government includes local government (e.g. local mayor) and government agencies (e.g. US Department of Agriculture).

d

Consumer-oriented groups include activist groups (e.g. Green America) and consumer organization (e.g. American Council of Consumers).

e

Social, media, family, and friends includes newspaper, TV, magazines, friends, and family members.

Note: Standard deviations are shown in the parentheses.

Table 7.

Latent classes, conventional breeding sample: means of demographic variables and ANOVA comparisons across groups

MeanAnalysis of variance comparison
P-value
VariableGroup 1Group 2Group 3Group 4Group 1 vs. 2Group 1 vs. 3Group 1 vs. 4Group 2 vs. 3Group 2 vs. 4Group 3 vs. 4
Number of respondents in each group299640313171
Share of respondents in each group (per cent)21452211
Sociodemographic variables (group-specific fraction of respondents in each category)
 Male0.55
(0.50)
0.45
(0.50)
0.26
(0.44)
0.24
(0.43)
0.000.000.000.000.000.77
 Millennial born after 19810.66
(0.48)
0.64
(0.48)
0.26
(0.44)
0.27
(0.44)
0.500.000.000.000.000.80
 Income |$\ge {\rm{\ }}$|⁠$99,922/year0.40
(0.49)
0.47
(0.50)
0.49
(0.50)
0.40
(0.49)
0.040.020.920.590.100.06
 White0.81
(0.39)
0.69
(0.46)
0.84
(0.37)
0.83
(0.37)
0.000.330.530.000.000.87
 Education |$\ge $| bachelor's degree0.62
(0.49)
0.58
(0.49)
0.62
(0.48)
0.48
(0.50)
0.210.910.000.180.030.00
 Family size |$\ge 3$|0.51
(0.50)
0.57
(0.50)
0.55
(0.50)
0.54
(0.50)
0.100.270.520.710.580.81
 Number of children under 18 |$\ge 1$|0.61
(0.49)
0.57
(0.49)
0.61
(0.49)
0.59
(0.49)
0.280.930.690.350.710.74
 Frequency of consumption |$\ge $| once/week0.37
(0.48)
0.41
(0.49)
0.20
(0.40)
0.19
(0.40)
0.230.000.000.000.000.95
Respondents’ ratings for the most trusted sources of information (1 = strongly do not trust, 5 = strongly trust)
 Scientific groupsa4.15
(0.72)
3.75
(0.85)
3.97
(0.71)
3.70
(0.80)
0.000.000.000.000.460.00
 Producer-oriented groupsb3.99
(0.73)
3.67
(0.78)
3.64
(0.71)
3.52
(0.74)
0.000.000.000.510.020.10
 Universities4.06
(0.90)
3.68
(1.06)
3.69
(0.88)
3.38
(0.91)
0.000.000.000.880.000.00
 Governmentc3.89
(0.85)
3.47
(0.95)
3.39
(0.85)
3.33
(0.83)
0.000.000.000.220.090.48
 Consumer-oriented groupsd3.88
(0.82)
3.45
(0.95)
3.34
(0.76)
3.16
(0.83)
0.000.000.000.080.000.04
 Social media, media, friends, and family memberse3.74
(0.88)
3.37
(0.90)
2.94
(0.72)
2.98
(0.73)
0.000.000.000.000.000.68
Respondents’ ratings for the level of knowledge about breeding technologies (1 = completely uninformed, 5 = completely informed)
 Knowledge of genetic engineering3.66
(1.23)
3.44
(1.18)
2.75
(1.18)
2.73
(1.28)
0.010.000.000.000.000.82
 Knowledge of CRISPR3.38
(1.30)
3.24
(1.19)
2.50
(1.14)
2.47
(1.20)
0.100.000.000.000.000.82
Respondents’ ratings on the perception of breeding technologies (1 = highly risky to eat, highly unnatural, completely unethical, 5 = totally safe to eat, completely natural, completely ethical)
 CRISPR is safe3.51
(1.16)
3.38
(1.09)
3.16
(1.08)
2.98
(1.04)
0.080.000.000.010.000.08
 Genetic engineering is safe3.32
(1.29)
3.37
(1.19)
3.05
(1.20)
2.83
(1.22)
0.560.000.000.000.000.06
 CRISPR is natural3.18
(1.34)
3.09
(1.25)
2.38
(1.04)
2.45
(1.01)
0.310.000.000.000.000.58
 Genetic engineering is natural2.94
(1.34)
3.06
(1.32)
2.23
(1.10)
2.23
(1.10)
0.180.000.000.000.000.98
 CRISPR is ethical and morally acceptable3.44
(1.24)
3.36
(1.20)
3.03
(1.09)
2.91
(1.09)
0.300.000.000.000.000.30
 Genetic engineering is ethical and morally acceptable3.16
(1.34)
3.30
(1.26)
2.85
(1.23)
2.77
(1.26)
0.110.000.000.000.000.51
MeanAnalysis of variance comparison
P-value
VariableGroup 1Group 2Group 3Group 4Group 1 vs. 2Group 1 vs. 3Group 1 vs. 4Group 2 vs. 3Group 2 vs. 4Group 3 vs. 4
Number of respondents in each group299640313171
Share of respondents in each group (per cent)21452211
Sociodemographic variables (group-specific fraction of respondents in each category)
 Male0.55
(0.50)
0.45
(0.50)
0.26
(0.44)
0.24
(0.43)
0.000.000.000.000.000.77
 Millennial born after 19810.66
(0.48)
0.64
(0.48)
0.26
(0.44)
0.27
(0.44)
0.500.000.000.000.000.80
 Income |$\ge {\rm{\ }}$|⁠$99,922/year0.40
(0.49)
0.47
(0.50)
0.49
(0.50)
0.40
(0.49)
0.040.020.920.590.100.06
 White0.81
(0.39)
0.69
(0.46)
0.84
(0.37)
0.83
(0.37)
0.000.330.530.000.000.87
 Education |$\ge $| bachelor's degree0.62
(0.49)
0.58
(0.49)
0.62
(0.48)
0.48
(0.50)
0.210.910.000.180.030.00
 Family size |$\ge 3$|0.51
(0.50)
0.57
(0.50)
0.55
(0.50)
0.54
(0.50)
0.100.270.520.710.580.81
 Number of children under 18 |$\ge 1$|0.61
(0.49)
0.57
(0.49)
0.61
(0.49)
0.59
(0.49)
0.280.930.690.350.710.74
 Frequency of consumption |$\ge $| once/week0.37
(0.48)
0.41
(0.49)
0.20
(0.40)
0.19
(0.40)
0.230.000.000.000.000.95
Respondents’ ratings for the most trusted sources of information (1 = strongly do not trust, 5 = strongly trust)
 Scientific groupsa4.15
(0.72)
3.75
(0.85)
3.97
(0.71)
3.70
(0.80)
0.000.000.000.000.460.00
 Producer-oriented groupsb3.99
(0.73)
3.67
(0.78)
3.64
(0.71)
3.52
(0.74)
0.000.000.000.510.020.10
 Universities4.06
(0.90)
3.68
(1.06)
3.69
(0.88)
3.38
(0.91)
0.000.000.000.880.000.00
 Governmentc3.89
(0.85)
3.47
(0.95)
3.39
(0.85)
3.33
(0.83)
0.000.000.000.220.090.48
 Consumer-oriented groupsd3.88
(0.82)
3.45
(0.95)
3.34
(0.76)
3.16
(0.83)
0.000.000.000.080.000.04
 Social media, media, friends, and family memberse3.74
(0.88)
3.37
(0.90)
2.94
(0.72)
2.98
(0.73)
0.000.000.000.000.000.68
Respondents’ ratings for the level of knowledge about breeding technologies (1 = completely uninformed, 5 = completely informed)
 Knowledge of genetic engineering3.66
(1.23)
3.44
(1.18)
2.75
(1.18)
2.73
(1.28)
0.010.000.000.000.000.82
 Knowledge of CRISPR3.38
(1.30)
3.24
(1.19)
2.50
(1.14)
2.47
(1.20)
0.100.000.000.000.000.82
Respondents’ ratings on the perception of breeding technologies (1 = highly risky to eat, highly unnatural, completely unethical, 5 = totally safe to eat, completely natural, completely ethical)
 CRISPR is safe3.51
(1.16)
3.38
(1.09)
3.16
(1.08)
2.98
(1.04)
0.080.000.000.010.000.08
 Genetic engineering is safe3.32
(1.29)
3.37
(1.19)
3.05
(1.20)
2.83
(1.22)
0.560.000.000.000.000.06
 CRISPR is natural3.18
(1.34)
3.09
(1.25)
2.38
(1.04)
2.45
(1.01)
0.310.000.000.000.000.58
 Genetic engineering is natural2.94
(1.34)
3.06
(1.32)
2.23
(1.10)
2.23
(1.10)
0.180.000.000.000.000.98
 CRISPR is ethical and morally acceptable3.44
(1.24)
3.36
(1.20)
3.03
(1.09)
2.91
(1.09)
0.300.000.000.000.000.30
 Genetic engineering is ethical and morally acceptable3.16
(1.34)
3.30
(1.26)
2.85
(1.23)
2.77
(1.26)
0.110.000.000.000.000.51
a

Scientific groups include medical professionals (e.g. your primary physician), scientific associations (e.g. American Association for the Advancement of Science), and scientific journals (e.g. Nature, Science).

b

Producer-oriented groups include individual farmers, farmer's organizations (e.g. California Table Grape Commission), food manufacturers (e.g. Nestle, General Mills), and food retailers (e.g. Walmart, Safeway).

c

Government includes local government (e.g. local mayor) and government agencies (e.g. US Department of Agriculture).

d

Consumer-oriented groups include activist groups (e.g. Green America) and consumer organization (e.g. American Council of Consumers).

e

Social, media, family, and friends includes newspaper, TV, magazines, friends, and family members.

Note: Standard deviations are shown in the parentheses.

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